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Legendary comedian Max Boyce joins Peter’s for charity pie launch
The Noah’s Ark Appeal and Peter’s Pies have joined forces to help raise funds for the Children’s Hospital for Wales.
Legendary Welsh comedian and singer, Max Boyce MBE, a Vice President of the Noah’s Ark Appeal, will be visiting The Children’s Hospital for Wales at a special launch event, which will be held on November 21st. There, he will be handing out a new range of pies, in support of the Noah’s Ark Appeal, to builders who will be working on phase two of the project.
The promotion, which already has the endorsement of Welsh superstar Dame Shirley Bassey, will see the Noah’s Ark Appeal logo added to packs of Steak, Steak and Kidney, Minced Beef and Onion, Chicken and Mushroom and Meat and Potato pies, with a proportion of each sale going directly to the charity.
Neil Court Johnston, director of Peter’s Food Service, said:
“We’ve worked with the Noah’s Ark appeal for many years, and have renewed our commitment to support the appeal and raise its profile. Our plan is to generate as much money as we can for the Children’s Hospital for Wales over the next three years.
“We’re delighted that high profile celebrities like Dame Shirley Bassey and Max Boyce are supporting our cause. Their endorsement, alongside our bigger, tastier pies and a really worthy cause, will help us to raise a really significant amount of money for a fantastic charity.”
Max Boyce MBE said:
“It’s really good to see a Welsh business supporting such a worthy charity, and I’m delighted to be a part of the launch. Peter’s support will help the Noah’s Ark Appeal to raise vital funds for sick children in need of critical and intensive care.”
The Noah’s Ark Appeal is the only charity exclusively raising money for the Children’s Hospital for Wales. They continue to rely on the support of companies, charitable trusts, organisations and individuals. It is believed that the support of Peter’s Pies could mean funds in the region of £50,000 each year going to critical and intensive care.
Peter’s Food Service began life as a small pie manufacturer, and today is one of Britain’s best-loved brands of pies, pasties, rolls and slices, producing over 3 million pastries every week.
The new range of Peter’s Pies are 30% larger than before and feature new and improved flavours, all at the same price. They will be launched on November 21st and will be available nationwide.
