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Peter’s provide further award in golden week for ‘chippy’
Peter’s Pies has presented Mathew Williams with the inaugural golden pie ‘for services to pastry’ – just days after his fish and chip shop, the Crispy Cod, was named Fish and Chip Shop of the Year for Wales.
Award winning chef Mathew Williams had worked in some of Wales’ finest hotels and restaurants before deciding to open a fish bar close to his home. Since then, the Tonyrefail restaurant, near the Rhondda Valley, has received a host of accolades including a five-star quality award and the latest ‘gong’ for services to pastry. Now, Mathew believes his decision has been fully vindicated:
“To receive so many plaudits in such a short space of time is a great achievement. It makes all those early mornings and extra effort worth it for everyone connected with Crispy Cod.”
Mathew started the business four years ago supported by his girlfriend, Anna Ingram, and the rest of his family, in particular his mother who sadly passed away in 2009.
“My mother was the backbone of our family and it’s credit to her that we’ve come so far. The local community has also been really supportive. I get customers coming from far and wide because they’ve heard about us.”
The connection with Peter’s Pies began two years ago with a visit from Ken Blackman, Distribution Centre Manager for the company.
“From the first moment we began supplying the Crispy Cod, it was clear there was something exceptional about the shop and the staff”, said Ken.
“Mathew likes to do tradition with a twist. He never misses an opportunity to go that extra mile, his shop is always impeccably presented and his food is always delicious. I don’t think there’s anybody in the industry that deserves these accolades more.”
“I’m really grateful to Peter’s for the recognition”, said Mathew. “Being a chef, I don’t put up with any nonsense when it comes to food quality but I don’t think there’s another pie company that can beat their Premier range. That’s why I sell them. To receive such accolades from two major organisations like Seafish and Peter’s Pies in the space of a week is praise indeed!”
The Crispy Cod will now compete for the coveted title of the UK’s Independent Takeaway Fish & Chip Shop of the Year announced at the grand final held in London on 17 January 2012.
Peter’s Food Service began life as a small pie manufacturer in South Wales. Today it’s one of Britain’s best-loved brands of pies, pasties and sausage rolls. The business, which is based in Bedwas, South Wales, produces over 3 million pastries every week and employs 700 people.
